We are pleased to share a significant milestone in our journey — NAMEL’s new branding. As we evolve, so does our brand, capturing the essence of who we are, our mission, and the community we serve.
From our inception in 2018, we’ve been driven by a singular vision: Enabling African Farmers. Our work goes beyond merely providing equipment. It’s about uplifting communities, fostering sustainability, and promoting innovation. Our new branding is a testament to this mission, reflecting our steadfast commitment to providing value-driven, sustainable technology and mechanization.
This change in branding isn’t just cosmetic; it’s a reaffirmation of our roots. Our new look speaks to our core values while paving the way for a future filled with more impactful partnerships, projects, and success stories. We’ve grown, adapted, and learned so much from our experiences and the invaluable feedback of our community. Our rebranding is the embodiment of all these learnings and more.
As the Nigerian Agricultural Mechanization & Equipment Leasing Company, our name has always been a mouthful, but our goals have been clear. Through initiatives like the Private Sector Driven Agricultural Mechanization Programme (PSDAMP), we’ve forged impactful public-private partnerships, ensuring the sustainability of projects that make a real difference.
We couldn’t have reached this exciting juncture without you. Whether you’re a farmer, a partner, or an avid supporter, you’ve played an integral role in shaping NAMEL. We’re eager for you to join us in this new chapter, embracing our renewed identity and standing with us as we continue our mission of enabling African farmers to prosper.
In gratitude and with renewed determination,
Dr. Ahmed Adekunle, FNIAE, CF, PRMP
Founder/Chief Executive